Let’s start with the basics. I’m Tuva!
With years of experience in SoMe content creation within the fields of fashion, interior, and beauty, I thrive on elevating brands through visual storytelling, combined with a strategic brand developer perspective. I am most passionate when I develop a visual concept, or when I get to combine my visual eye with strategy in order to shape a well-founded brand DNA.
In December 2022, I graduated from the Business Developer program at Hyper Island. During my education, I experienced working with clients in a creative yet strategic and business-oriented manner, by basing creative decisions on business insights gathered from research and interviews. The clients I worked with varied from Volvo, Natural Cycles, and the tailoring clothing brand Pelote, to the female-founded tech brand Nibye, to name a few. The education taught me how not to merely work in a creative way, but how the best results, creatively and business-wise, are achieved when the creative decisions can be backed up with either research or statistics in order to align with the brand strategy.
Besides Hyper Island, I’ve been creating content for social media for more than 7 years, for various of brands such as A Day’s March, Verner Panton, Montana, Jotex, Tylko, Anine Bing & many more.
